Start-Ups
I have been a copywriter for 7 years and have worked with a diverse group of companies helping them define their voice, write strategic copy, and capture their brand messaging.
My work is now focused on startups launching crowdfund campaigns on Wefunder.
Using my unique areas of expertise, I help founders frame their story, craft their pitch, and unlock investment opportunities. I make sure the right story is told to the right audience, and I make sure your efforts are organized, efficient, and effective.
I am a big believer in delegating — you’re not supposed to personally handle every aspect of your business. Some of it you need to give to someone who can do it better. Writing is definitely one of those skills that should often be delegated. Writing a pitch takes it to another level.
You have minutes to hook an investor, I can give you that hook.
MY OFFER
Before writing a check, investors need to know their money is going not only to the right product, but to the right team, the right market, and the right time. They need to be shown that it’s good idea plus a critical mass of proof.
Investors can’t be convinced of these things if they aren’t given the right information. My job is to give them exactly the information they need to know the opportunity is real. My job is to tell your story clearly and concisely. My job is to spot your gold.
This process is a collaborative one that requires time and effort by the founder/team members. I can get the following deliverables complete in 2-3 weeks, but it requires founders dedicate the necessary time to work with me. When you’re ready, I’m ready.
My package includes:
- Wefunder campaign page
- Video script for main campaign page
- Suggested content for long-form video
- Suggested topics and schedule for updates
- Engagement strategies for different investor archetypes
You can also extend my package to include drafting additional aspects of your campaign or marketing needs such as such as investor updates, email campaigns, press releases, or website revamps. Once I know you and your business, upgrading all your copy is an obvious add-on.
Any material I write is yours to use to upgrade existing/stale copy and set the stage for the remainder of the campaign. Reuse, reduce, recycle.
I can build your momentum, you take it from there.
For pricing information and availability, contact me using the form below or email me at sunnavonc[at]gmail[dot]com. We can schedule a quick call to discuss options.
ABOUT ME
My name is Sunna (“Sun-uh”) von Christierson (don’t worry about that one, just go with “von C”) and while I have a very complicated name, I have a very simple purpose — I fill in the blanks.
I have been a writer my entire life and throughout my career. I have a master’s degree in Earth Systems Science, Public Policy and Management from Columbia University, which means I speak science, economics, and politics.
I also speak chicken, but that’s for another day.
In my previous decade, I was a wind energy developer for a company from startup through IPO and finally acquisition.
In addition to my multiple roles, I wrote real estate easements, power marketing proposals, investor reports, landowner communications, and company brochures.
My colleagues used me as the proof reader for important emails and also important party invitations.
I took a career pause to raise my two kids, then the exit ramp from renewable energy, and in 2015 I started freelance copywriting.